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Showing posts with label Program. Show all posts
Showing posts with label Program. Show all posts

Friday, June 08, 2012

NCM Celebrates First Graduating Class of General Management Executive Program

The auto industry has a new group of leaders celebrating their success as the first-ever graduates of a new management training program.

Students of NCM Associates’ General Management Executive Program for franchised dealers celebrated their graduation on Wednesday.

“I am very proud of each one of today’s graduates; they have worked diligently to balance the rigors of professional study with their day-to-day dealership duties through the 11 months of this program,” said Garry House, director of the NCM Institute Center for Automotive Retail Excellence.

“I am certain they will all find great success in their retail automotive careers, and I applaud their dealership principals for the investment they’ve made in their students’ success.”

Student Tarik Shapli from Audi Wynnewood is among the inaugural class.

“This course provides a great overview of a general manager’s area of responsibility, and then backs it up with a lot of detail regarding the measurement, performance and improvement of each department,” Shapli said.

The General Management Executive Program curriculum is designed to give students the knowledge and skills necessary to successfully manage a dealership, including balancing the industry’s volatility and the many operational decisions that drive dealership profitability.

The program consists of a series of sessions conducted over the span of 11 months, held at NCM Institute training headquarters and led by NCM’s faculty of industry veterans.

“It’s vital these students have a faculty comprised of industry experts and veteran automotive retail executives to guide them,” stated House. “Our instructors are highly experienced retail managers who, as well as their positions on the NCM Institute faculty, are also actively working in dealerships with their clients. They bring deep, real-world retail automotive management experience to the classroom.”

Paul Faletti, Jr., NCM's president and chief executive officer, congratulated the graduates via a special video announcement, encouraging them to put the principles learned to good use in their respective dealerships, and to be open to innovative approaches and technologies without abandoning fundamental best practices.

The next class of the General Management Executive Program is set to kick off in August. For more information, visit www.ncm20.com.


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Sunday, April 01, 2012

Costco Auto Program & Subaru Team Up to Launch Shopper Promotion

Auto Remarketing | Costco Auto Program & Subaru Team Up to Launch Shopper Promotion

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March 29, 2012 | SAN DIEGO By Auto Remarketing Staff Subaru Legacy

In a partnership that could potentially help bring shoppers out to the lots, the Costco Auto Program — which provides members with savings on vehicles at more than 2,500 participating dealerships throughout the country — has teamed up with Subaru of America for a promotion that rewards Subaru buyers with a Costco Cash Card.

The Subaru Limited-Time Offer provides customers with a $500 Costco Cash Card for completing a member satisfaction survey after the purchase of an eligible Subaru through the program, officials explained.

The offer includes all new Subaru models, except for all BRZ, Impreza WRX and WRX STI models and is available through June 15. 

Perhaps made evident by the promotion, Subaru is one of the top 10 most-requested brands by Costco members, officials shared.

“Subaru is an iconic brand that stands for value, style and reliability,” said John Gleason, Costco services manager.

“Its steadily increasing popularity in terms of Costco member requests in recent years and the introduction of newly redesigned models, make the timing of this promotion perfect,” he added.

And this isn’t the first time Costco has teamed up with an OEM; they have had success in the past with this sort of promotion, as well.

Similar partnerships have developed with brands such as General Motors and Volvo Cars North America.

“Costco Auto Program expects this partnership to be beneficial for both Subaru in conquest sales and Costco members in the value offer on the vehicles,” the company noted.

And the two companies are expecting big results.

“As with the most recent Costco Auto Program promotion with Chevrolet and GMC, the company is expecting a more than 400 percent increase in the number of Costco members using the program to purchase a Subaru,” officials stressed.

Commenting on the news, Alan Bethke, director of marketing at Subaru, noted, “We are very pleased to partner with Costco Auto Program — a brand known for excellent value and customer service.

“And we’re excited at the opportunity to increase the visibility of our vehicles through this special promotion to Costco members,” he continued.

Offering some details on the promotion, Costco members can do the following to qualify for the promotion:
   
—Visit www.CostcoAuto.com/Subaru or call 877-746-7422 to register with the Costco Auto Program and locate a dealership participating in this promotion.

—Purchase or complete a factory order of an eligible vehicle between now and June 15.

—Submit a Redemption Form after purchase and complete a Costco Auto Program Member Satisfaction Survey to receive the Costco Cash Card by mail for use at their favorite warehouse.

In addition, all manufacturer rebates and dealer incentives publicly available at the time of purchase also apply.

For  more details, see www.CostcoAuto.com/Subaru.

 


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Thursday, February 02, 2012

Carfax Chosen for Subaru CPO Program

Carfax revealed Tuesday that it has been tapped by Subaru of America to be the official vehicle history report provider under the automaker’s certified pre-owned program, which has required dealers to run a Carfax report on every CPO vehicle since 2005.

Every certified Subaru comes with a Carfax report. The automaker is one of 32 which use Carfax to provide vehicle history in CPO.

Offering a dealer’s perspective, Subaru Superstore of Chandler owner Richard Cvijanovich said: “Subaru and Carfax are two strong brands that consumers trust.

“When a customer drives by our dealership, they know we are a Carfax Advantage Dealer. This helps further increase credibility to our clients, especially with our Certified Subaru vehicles,” added the Arizona dealer.


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